In January, the Brunswick Ballmaster Open 2025 in Finland brought together some of the best bowling talent from around the world. Among the familiar faces in the crowd was Dave Wodka, a name well known to bowling fans, especially across the Pond. Wodka etched his name into the sport’s history as a PBA Tour titleholder after winning the 1999 Greater Detroit Open. Today, Wodka occasionally bowls on the PBA50 Tour, but his focus has recently shifted to bringing decades of on-lane experience into the business side of the game as international sales manager for Brunswick Bowling.

The Evolution of Bowling: More Knowledge, More Power

As Wodka watched the crown jewel of all Brunswick-sponsored tournaments—the Ballmaster Open—unfold at Tali Bowl, with many young European talents firing big numbers, he reflected on how the sport has evolved since his own playing days.

“I think the biggest thing is knowledge,” he explained in an exclusive interview with Erikas Jansonas from BowlingLife. “Whether it be knowledge about lane conditions, lane machines, oils, all the way to coaching, fitness, and bowling balls. There’s so much more knowledge available now for the kids that are coming up. Obviously, two-handed bowling has kind of revolutionized the game. It’s not going anywhere, so people who don’t like it just won’t like it. It is what it is.”

Seeing young bowlers accomplish incredible feats—like firing a 300 with a two-handed backup ball, something unheard of in 1999—Wodka acknowledged that younger players have taken the game to another level.

“It’s just a different environment, competing against all these younger kids. My ball doesn’t go through the pins quite as well as theirs anymore. These kids are bigger, stronger. They have more knowledge, they’ve studied bowling balls. And I think it’s just a combination of all of that.”

Bowling Now is too Easy?

With 21 perfect games recorded during the tournament, the conversation naturally turned to whether today’s players had cracked the code. The eternal question—Is it sheer talent, or are the oil patterns more forgiving than before?

“It’s a combination of the two,” Wodka said. “I wouldn’t say that the oil pattern is ‘easy,’ but it’s favorable for good scores if you’re throwing it well. There were plenty of people who didn’t have good scores. But they’ve [the organizers] created a very favorable lane pattern where those who are bowling well can string a lot of strikes. Their maintenance on the machines and lanes is top-notch, and that makes a difference, too, when it comes to pin carry, topography of the lanes, and all kinds of other different things.”

A 30-Year Bond: Brunswick and Ballmaster

Brunswick’s collaboration with Ballmaster stretches back over three decades, something Wodka was proud to highlight.

“I just started as the international sales manager, so I don’t know all of the history. But I do know Brunswick has been a sponsor of the Ballmaster Open for more than 30 years. Done in conjunction with our distributor here, Sami [Heinilä] at Oy Bowling Ab, they just do a phenomenal job across Finland. The Brunswick brand is very strong in Finland, and it makes sense for us to collaborate with this facility and this event and show our support for the people here.”

Many, including the author of this article, might wonder: what can be so special about a bowling alley? But only someone who has never been to Tali Bowl would ask that question. The moment you climb the stairs and take in the sheer scale of a real bowling stadium—featuring 36 top-class Brunswick Pro Anvilane lanes in a spacious, arena-like building—it leaves you speechless. At least for a moment or two.

As Wodka walked into the legendary venue, one detail immediately caught his eye.

“Obviously, the facility is beautiful, but what stood out to me first was the flags of all the past winners and how they recognize them. I think that’s phenomenal. Even to the point where they announce any past winner in the building before every squad, whether they’re bowling or not. I think that’s really cool—they honor those who have supported this event for years. I would equate getting a flag here to the European version of getting a flag on the PBA Tour. This is the largest event in Europe.”

The Bohn Legacy

One of the most talked-about storylines at this year’s Ballmaster was the presence of Parker Bohn III and his son, Brandon. Parker, a Ballmaster champion in 2016, competed alongside his son, continuing a multi-generational bowling legacy.

Wodka, who had the same flight as Parker from Frankfurt, chuckled at the memory of their trip.

“He slept the whole flight,” Wodka joked. “I haven’t had a whole lot of time to talk to him about his win here, but I know he tries to come to this event every year. I know this event is very important to him. He took his son with him this year.”

While Parker’s experience helped him stay competitive—finishing 11th at the Brunswick Ballmaster Open 2025—Brandon’s run ended in qualification. But Wodka is optimistic about Brandon’s future, stating that this is just the beginning of his journey.

“Brandon will have his day,” Wodka assured. “Brandon’s very good. I think this is the first overseas event that he’s bowled. He had a lot of good squads; he just didn’t quite get to the cut. But he did have a 300 game, and that was very cool.”

So did Parker’s knowledge outweigh Brandon’s raw power?

“His knowledge—and you’re talking about Parker, who is arguably a top-five player in PBA history. There is another level when you get to players like Parker. We’re talking about Norm Duke, Pete Weber, Earl Anthony. That’s an elite group. There’s a whole bunch of us below that who had success on the tour, but we’re not at that level.”

Big Industry Changes From a Brand's Perspective

Beyond the competition, the bowling industry itself has been undergoing significant changes, with Brunswick often at the center of major business moves—whether it’s rule changes regarding urethane bowling balls or attempting to acquire big distributors.

“As with any big business acquisition, there are hurt feelings. And unfortunately, there’s a lot of hurt feelings when something like that happens—on one side or the other. From a Brunswick standpoint, we look at it purely as a business decision. If we didn’t think it was good for the sport, we wouldn’t do it.”

Wodka acknowledged the split reactions such moves often generate.

“People will agree with it, people won’t agree with it. Again, you’re always going to have two sides. There’s no decision we ever make—small or big—that makes everybody happy. That’s just life in general. You can’t make everyone happy all the time.”

What remains unchanged, he emphasized, is Brunswick’s dedication to bowling’s growth.

“Brunswick is committed to the sport of bowling, and Brunswick is committed to making the sport of bowling better and helping it thrive. The moves we make are only geared towards that. They’re never personal.”